Klarna AI assistant does the work of 700 people

  • 1 min read

One month after expanding its OpenAI-driven virtual assistant globally, the Swedish buy-now, pay-later company has unveiled fresh data showcasing its proficiency in managing customer interactions, enhancing shopper satisfaction, and yielding improved financial outcomes. Having announced its collaboration with OpenAI early last year, Klarna positioned itself as one of the pioneers in incorporating the firm's innovative ChatGPT technology into a shopping plug-in. Initially, the natural-language interface facilitated personalized shopping decisions, described by Klarna as "smooth shopping".