infinite



Google switching to continuous scrolling for desktop search

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Google is adopting continuous scrolling for desktop search results as it did for the mobile website in October 2021. Google says "you’ll now be able to see up to six pages of results" after reaching the bottom of a search results page, which is marked by a loading indicator and presumably faster than finding and clicking Next. This is meant to make things easier and it reflects the feed nature of countless modern services, though this is more common on mobile apps than desktop platforms.

Google is discontinuing infinite scroll for search results

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According to a report from Search Engine Land, the latest feature to be discontinued by Google is continuous scrolling on search results. As we discussed in a previous article, originally introduced for mobile devices in October 2021 and extended to desktop search results in late 2022, this feature mimicked the endless scrolling behavior seen on social media feeds.